🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BE47BD
RGB
rgb(190, 71, 189)
HSL
hsl(301°, 48%, 51%)
CMYK
C:0% M:63% Y:1% K:25%
Luminance
0.1916
WCAG Accessibility
Aa — #BE47BD
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #BE47BD
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BE47BD
#46BE48
Analogous
#8446BE
#BE47BD
#BE4680
Triadic
#BE47BD
#BCBE46
#46BCBE
Split-comp.
#BE47BD
#80BE46
#46BE84
Tetradic
#BE47BD
#BE8446
#46BE48
#4680BE
Monochromatic
#271126
#6D316C
#B253B0
#C176C0
#D9ABD8
Suggested palettes for this hue.