🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BF19BD
RGB
rgb(191, 25, 189)
HSL
hsl(301°, 77%, 42%)
CMYK
C:0% M:87% Y:1% K:25%
Luminance
0.1543
WCAG Accessibility
Aa — #BF19BD
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BF19BD
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BF19BD
#19BE1B
Analogous
#6E19BE
#BF19BD
#BE1968
Triadic
#BF19BD
#BBBE19
#19BBBE
Split-comp.
#BF19BD
#68BE19
#19BE6E
Tetradic
#BF19BD
#BE6E19
#19BE1B
#1968BE
Monochromatic
#F0B2EF
#DF5DDD
#B323B0
#881B86
#480E47
Suggested palettes for this hue.