🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BF3409
RGB
rgb(191, 52, 9)
HSL
hsl(14°, 91%, 39%)
CMYK
C:0% M:73% Y:95% K:25%
Luminance
0.1343
WCAG Accessibility
Aa — #BF3409
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BF3409
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BF3409
#0994BE
Analogous
#BE0939
#BF3409
#BE8E09
Triadic
#BF3409
#09BE33
#3309BE
Split-comp.
#BF3409
#09BE8E
#0939BE
Tetradic
#BF3409
#39BE09
#0994BE
#8E09BE
Monochromatic
#F5B29E
#EB6942
#B43813
#862A0E
#411407
Suggested palettes for this hue.