Similar colors View all →
Alizarin
#BF342F
Alizarin
#C0392B
Brick Red
#B22222
Indian Red
#CD5C5C
Mahogany
#A94442
Imperial Red
#E63946
Sienna Brown
#A0522D
Pure Red
#FF0000
Crimson
#DC143C
Dark Red
#8B0000
Hot Chocolate
#D2691E
Rosy Coral
#FF6B6B
Peruvian
#CD853F
"Alizarin"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #BF342F
RGB rgb(191, 52, 47)
HSL hsl(2°, 61%, 47%)
CMYK C:0% M:73% Y:75% K:25%
Luminance 0.136
WCAG Accessibility
On white 5.6:1
Aa — #BF342F
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 3.75:1
Aa — #BF342F
Secondary text
✗ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#BF342F #2FBCC1
Analogous
#C12F73 #BF342F #C17D2F
Triadic
#BF342F #2FC134 #342FC1
Split-comp.
#BF342F #2FC17D #2F73C1
Tetradic
#BF342F #73C12F #2FBCC1 #7D2FC1
Monochromatic
#EFCECD #D68380 #B53F3B #8E312E #551D1B
Suggested palettes for this hue.
Dragonfruit View all →
Gold & Black View all →
Golden Autumn View all →

  
Discover more colors View all →
Rosy Coral
#FF6B6B
Pure Red
#FF0000
Crimson
#DC143C
Flash Red
#FF4757
Mahogany
#A94442
Dark Red
#8B0000
Brick Red
#B22222
Alizarin
#C0392B
🔄 Converter ♿ Contrast 🌈 Gradient