🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BF3D36
RGB
rgb(191, 61, 54)
HSL
hsl(3°, 56%, 48%)
CMYK
C:0% M:68% Y:72% K:25%
Luminance
0.1457
WCAG Accessibility
Aa — #BF3D36
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BF3D36
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BF3D36
#36B8BF
Analogous
#BF3674
#BF3D36
#BF8136
Triadic
#BF3D36
#36BF3D
#3D36BF
Split-comp.
#BF3D36
#36BF81
#3674BF
Tetradic
#BF3D36
#74BF36
#36B8BF
#8136BF
Monochromatic
#EED4D2
#D38C88
#B34842
#8D3934
#562220
Suggested palettes for this hue.