🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BF4023
RGB
rgb(191, 64, 35)
HSL
hsl(11°, 69%, 44%)
CMYK
C:0% M:66% Y:82% K:25%
Luminance
0.1477
WCAG Accessibility
Aa — #BF4023
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BF4023
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BF4023
#23A1BE
Analogous
#BE2354
#BF4023
#BE8D23
Triadic
#BF4023
#23BE3F
#3F23BE
Split-comp.
#BF4023
#23BE8D
#2354BE
Tetradic
#BF4023
#54BE23
#23A1BE
#8D23BE
Monochromatic
#EEC7BE
#D9816D
#B2462E
#8A3624
#4D1E14
Suggested palettes for this hue.