🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#C238C1
RGB
rgb(194, 56, 193)
HSL
hsl(300°, 55%, 49%)
CMYK
C:0% M:71% Y:1% K:24%
Luminance
0.1811
WCAG Accessibility
Aa — #C238C1
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #C238C1
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#C238C1
#38C238
Analogous
#7D38C2
#C238C1
#C2387D
Triadic
#C238C1
#C2C238
#38C2C2
Split-comp.
#C238C1
#7DC238
#38C27D
Tetradic
#C238C1
#C27D38
#38C238
#387DC2
Monochromatic
#F0D6F0
#D48CD4
#B545B5
#903790
#592259
Suggested palettes for this hue.