🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#C31F0C
RGB
rgb(195, 31, 12)
HSL
hsl(6°, 88%, 41%)
CMYK
C:0% M:84% Y:94% K:24%
Luminance
0.1249
WCAG Accessibility
Aa — #C31F0C
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #C31F0C
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#C31F0C
#0DB2C5
Analogous
#C50D56
#C31F0C
#C57B0D
Triadic
#C31F0C
#0DC51F
#1F0DC5
Split-comp.
#C31F0C
#0DC57B
#0D56C5
Tetradic
#C31F0C
#56C50D
#0DB2C5
#7B0DC5
Monochromatic
#F4B0A9
#E95D4E
#BA2717
#8D1E11
#490F09
Suggested palettes for this hue.