🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#D01504
RGB
rgb(208, 21, 4)
HSL
hsl(5°, 96%, 42%)
CMYK
C:0% M:90% Y:98% K:18%
Luminance
0.1388
WCAG Accessibility
Aa — #D01504
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #D01504
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#D01504
#04C1D2
Analogous
#D2045A
#D01504
#D27C04
Triadic
#D01504
#04D215
#1504D2
Split-comp.
#D01504
#04D27C
#045AD2
Tetradic
#D01504
#5AD204
#04C1D2
#7C04D2
Monochromatic
#F9B0AA
#F1594B
#C71E0F
#98170B
#510C06
Suggested palettes for this hue.