🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#D023C8
RGB
rgb(208, 35, 200)
HSL
hsl(303°, 71%, 48%)
CMYK
C:0% M:83% Y:4% K:18%
Luminance
0.1872
WCAG Accessibility
Aa — #D023C8
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #D023C8
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#D023C8
#23D12C
Analogous
#8323D1
#D023C8
#D12372
Triadic
#D023C8
#C9D123
#23C9D1
Split-comp.
#D023C8
#72D123
#23D183
Tetradic
#D023C8
#D18323
#23D12C
#2372D1
Monochromatic
#F3CEF1
#DF7CDA
#C530BE
#9C2696
#5E175B
Suggested palettes for this hue.