Similar colors View all →
Pure Red
#D10308
Pure Red
#FF0000
Dark Red
#8B0000
Rosy Coral
#FF6B6B
Flash Red
#FF4757
Brick Red
#B22222
Salmon Pink
#FB7185
Imperial Red
#E63946
Crimson
#DC143C
Rust
#C2410C
Orange Coral
#FF7043
Dusty Pink
#FFB6C1
Alizarin
#C0392B
"Pure Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #D10308
RGB rgb(209, 3, 8)
HSL hsl(359°, 97%, 42%)
CMYK C:0% M:99% Y:96% K:18%
Luminance 0.1373
WCAG Accessibility
On white 5.63:1
Aa — #D10308
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 3.73:1
Aa — #D10308
Secondary text
✗ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#D10308 #03D3D0
Analogous
#D3036F #D10308 #D36803
Triadic
#D10308 #07D303 #0307D3
Split-comp.
#D10308 #03D368 #036FD3
Tetradic
#D10308 #6FD303 #03D3D0 #6803D3
Monochromatic
#F9A9AA #F24A4D #C80E11 #990B0D #510607
Suggested palettes for this hue.
Provence Lavender View all →
Pop Matisse View all →
Rose Gold View all →

  
Discover more colors View all →
Alizarin
#C0392B
Mahogany
#A94442
Indian Red
#CD5C5C
Crimson
#DC143C
Dark Red
#8B0000
Brick Red
#B22222
Pure Red
#FF0000
Imperial Red
#E63946
🔄 Converter ♿ Contrast 🌈 Gradient