Pure Red (D40218) — Shades, Harmonies, Palettes, CSS Code

"Pure Red"

Red · Winter

🧠 Psychology

Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.

✨ Uses

CTAs, alerts, fashion, beauty, food, sport.

Tip

Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.

Values

HEX #D40218

RGB rgb(212, 2, 24)

HSL hsl(354°, 98%, 42%)

CMYK C:0% M:99% Y:89% K:17%

Luminance 0.142

WCAG Accessibility

On white 5.5:1

Aa — #D40218

Secondary text

✓ AA ✗ AAA ✓ AA Large

On black 3.82:1

Aa — #D40218

Secondary text

✗ AA ✗ AAA ✓ AA Large

50 100 200 300 400 500 600 700 800 900 950

All harmonies

Complementary

#D40218 #02D4BF

Analogous

#D40280 #D40218 #D45602

Triadic

#D40218 #17D402 #0217D4

Split-comp.

#D40218 #02D456 #0280D4

Tetradic

#D40218 #80D402 #02D4BF #5602D4

Monochromatic

#F9A9B1 #F3495A #C90D20 #990A18 #51050D

Suggested palettes for this hue.

Icy Winter View all →

Deep Ocean View all →

Blue Serenity View all →