🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#D51504
RGB
rgb(213, 21, 4)
HSL
hsl(5°, 96%, 43%)
CMYK
C:0% M:90% Y:98% K:16%
Luminance
0.146
WCAG Accessibility
Aa — #D51504
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #D51504
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#D51504
#04C5D7
Analogous
#D7045C
#D51504
#D77F04
Triadic
#D51504
#04D716
#1604D7
Split-comp.
#D51504
#04D77F
#045CD7
Tetradic
#D51504
#5CD704
#04C5D7
#7F04D7
Monochromatic
#F9B5AE
#F25D50
#CC1F0F
#9D180C
#550D06
Suggested palettes for this hue.