"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#D91B27
RGB
rgb(217, 27, 39)
HSL
hsl(356°, 78%, 48%)
CMYK
C:0% M:88% Y:82% K:15%
Luminance
0.1553
WCAG Accessibility
Aa — #D91B27
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #D91B27
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#D91B27
#1BDACD
Analogous
#DA1B87
#D91B27
#DA6E1B
Triadic
#D91B27
#28DA1B
#1B28DA
Split-comp.
#D91B27
#1BDA6E
#1B87DA
Tetradic
#D91B27
#87DA1B
#1BDACD
#6E1BDA
Monochromatic
#F5CCCE
#E5767D
#CE2732
#A31F28
#631318
Suggested palettes for this hue.