Similar colors View all →
Imperial Red
#D91D28
Imperial Red
#E63946
Brick Red
#B22222
Crimson
#DC143C
Pure Red
#FF0000
Alizarin
#C0392B
Flash Red
#FF4757
Indian Red
#CD5C5C
Mahogany
#A94442
Salmon Pink
#FB7185
Dark Red
#8B0000
Rosy Coral
#FF6B6B
Hot Chocolate
#D2691E
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #D91D28
RGB rgb(217, 29, 40)
HSL hsl(356°, 76%, 48%)
CMYK C:0% M:87% Y:82% K:15%
Luminance 0.1563
WCAG Accessibility
On white 5.05:1
Aa — #D91D28
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 4.16:1
Aa — #D91D28
Secondary text
✗ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#D91D28 #1DD7CB
Analogous
#D71D87 #D91D28 #D76E1D
Triadic
#D91D28 #2AD71D #1D2AD7
Split-comp.
#D91D28 #1DD76E #1D87D7
Tetradic
#D91D28 #87D71D #1DD7CB #6E1DD7
Monochromatic
#F5CCCF #E3787F #CB2A34 #A12129 #611419
Suggested palettes for this hue.
Autumn Forest View all →
Cherry Blossom View all →
Marrakech View all →

  
Discover more colors View all →
Alizarin
#C0392B
Mahogany
#A94442
Dark Red
#8B0000
Rosy Coral
#FF6B6B
Indian Red
#CD5C5C
Imperial Red
#E63946
Pure Red
#FF0000
Brick Red
#B22222
🔄 Converter ♿ Contrast 🌈 Gradient