🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#D91E13
RGB
rgb(217, 30, 19)
HSL
hsl(3°, 84%, 46%)
CMYK
C:0% M:86% Y:91% K:15%
Luminance
0.1558
WCAG Accessibility
Aa — #D91E13
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #D91E13
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#D91E13
#13CED8
Analogous
#D8136B
#D91E13
#D87F13
Triadic
#D91E13
#13D81D
#1D13D8
Split-comp.
#D91E13
#13D87F
#136BD8
Tetradic
#D91E13
#6BD813
#13CED8
#7F13D8
Monochromatic
#F6C4C1
#E86F68
#CC271E
#A01F18
#5D120E
Suggested palettes for this hue.