🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#DA021D
RGB
rgb(218, 2, 29)
HSL
hsl(353°, 98%, 43%)
CMYK
C:0% M:99% Y:87% K:15%
Luminance
0.1512
WCAG Accessibility
Aa — #DA021D
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #DA021D
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#DA021D
#02D9C0
Analogous
#D90287
#DA021D
#D95502
Triadic
#DA021D
#1BD902
#021BD9
Split-comp.
#DA021D
#02D955
#0287D9
Tetradic
#DA021D
#87D902
#02D9C0
#5502D9
Monochromatic
#FAAEB6
#F44E61
#CE0D24
#9E0A1B
#56060F
Suggested palettes for this hue.