🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#DA021F
RGB
rgb(218, 2, 31)
HSL
hsl(352°, 98%, 43%)
CMYK
C:0% M:99% Y:86% K:15%
Luminance
0.1513
WCAG Accessibility
Aa — #DA021F
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #DA021F
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#DA021F
#02D9BC
Analogous
#D9028A
#DA021F
#D95102
Triadic
#DA021F
#1FD902
#021FD9
Split-comp.
#DA021F
#02D951
#028AD9
Tetradic
#DA021F
#8AD902
#02D9BC
#5102D9
Monochromatic
#FAAEB8
#F44E64
#CE0D27
#9E0A1E
#560610
Suggested palettes for this hue.