Pure Red (DA040E) — Shades, Harmonies, Palettes, CSS Code

"Pure Red"

Red · Winter

🧠 Psychology

Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.

✨ Uses

CTAs, alerts, fashion, beauty, food, sport.

Tip

Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.

Values

HEX #DA040E

RGB rgb(218, 4, 14)

HSL hsl(357°, 96%, 44%)

CMYK C:0% M:98% Y:94% K:15%

Luminance 0.1508

WCAG Accessibility

On white 5.24:1

Aa — #DA040E

Secondary text

✓ AA ✗ AAA ✓ AA Large

On black 4:1

Aa — #DA040E

Secondary text

✗ AA ✗ AAA ✓ AA Large

50 100 200 300 400 500 600 700 800 900 950

All harmonies

Complementary

#DA040E #04DCD1

Analogous

#DC047B #DA040E #DC6504

Triadic

#DA040E #0FDC04 #040FDC

Split-comp.

#DA040E #04DC65 #047BDC

Tetradic

#DA040E #7BDC04 #04DCD1 #6504DC

Monochromatic

#F9B3B7 #F2545C #D11019 #A10C14 #5A070B

Suggested palettes for this hue.

Purple UI View all →

Grey Minimal View all →

French Riviera View all →