Similar colors View all →
Imperial Red
#DA171F
Imperial Red
#E63946
Brick Red
#B22222
Crimson
#DC143C
Pure Red
#FF0000
Alizarin
#C0392B
Dark Red
#8B0000
Flash Red
#FF4757
Rosy Coral
#FF6B6B
Indian Red
#CD5C5C
Salmon Pink
#FB7185
Mahogany
#A94442
Rust
#C2410C
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #DA171F
RGB rgb(218, 23, 31)
HSL hsl(358°, 81%, 47%)
CMYK C:0% M:89% Y:86% K:15%
Luminance 0.1549
WCAG Accessibility
On white 5.09:1
Aa — #DA171F
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 4.12:1
Aa — #DA171F
Secondary text
✗ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#DA171F #17D9D2
Analogous
#D9177E #DA171F #D97117
Triadic
#DA171F #1DD917 #171DD9
Split-comp.
#DA171F #17D971 #177ED9
Tetradic
#DA171F #7ED917 #17D9D2 #7117D9
Monochromatic
#F5C6C8 #E76F73 #CD2328 #A11B20 #601013
Suggested palettes for this hue.
French Riviera View all →
Grey Minimal View all →
Sunset View all →

  
Discover more colors View all →
Pure Red
#FF0000
Dark Red
#8B0000
Rosy Coral
#FF6B6B
Indian Red
#CD5C5C
Flash Red
#FF4757
Crimson
#DC143C
Imperial Red
#E63946
Mahogany
#A94442
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