Similar colors View all →
Alizarin
#DA301D
Alizarin
#C0392B
Brick Red
#B22222
Imperial Red
#E63946
Pure Red
#FF0000
Rust
#C2410C
Burnt Sienna
#E8651A
Hot Chocolate
#D2691E
Crimson
#DC143C
Deep Amber
#EA580C
Indian Red
#CD5C5C
Mahogany
#A94442
Saddle Brown
#8B4513
"Alizarin"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #DA301D
RGB rgb(218, 48, 29)
HSL hsl(6°, 77%, 48%)
CMYK C:0% M:78% Y:87% K:15%
Luminance 0.1693
WCAG Accessibility
On white 4.75:1
Aa — #DA301D
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 4.42:1
Aa — #DA301D
Secondary text
✗ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#DA301D #1CC6D9
Analogous
#D91C68 #DA301D #D98D1C
Triadic
#DA301D #1CD92F #2F1CD9
Split-comp.
#DA301D #1CD98D #1C68D9
Tetradic
#DA301D #68D91C #1CC6D9 #8D1CD9
Monochromatic
#F5D0CC #E48277 #CC3928 #A22D20 #621B13
Suggested palettes for this hue.
Arctic Tundra View all →
Sunset View all →
Nordic View all →

  
Discover more colors View all →
Pure Red
#FF0000
Flash Red
#FF4757
Imperial Red
#E63946
Indian Red
#CD5C5C
Alizarin
#C0392B
Crimson
#DC143C
Dark Red
#8B0000
Rosy Coral
#FF6B6B
🔄 Converter ♿ Contrast 🌈 Gradient