Similar colors View all →
Imperial Red
#DA3440
Imperial Red
#E63946
Brick Red
#B22222
Indian Red
#CD5C5C
Alizarin
#C0392B
Crimson
#DC143C
Mahogany
#A94442
Flash Red
#FF4757
Pure Red
#FF0000
Salmon Pink
#FB7185
Rosy Coral
#FF6B6B
Dark Red
#8B0000
Dusty Pink
#FFB6C1
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #DA3440
RGB rgb(218, 52, 64)
HSL hsl(356°, 69%, 53%)
CMYK C:0% M:76% Y:71% K:15%
Luminance 0.1757
WCAG Accessibility
On white 4.62:1
Aa — #DA3440
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 4.55:1
Aa — #DA3440
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#DA3440 #34DACF
Analogous
#DA3492 #DA3440 #DA7C34
Triadic
#DA3440 #3FDA34 #343FDA
Split-comp.
#DA3440 #34DA7C #3492DA
Tetradic
#DA3440 #92DA34 #34DACF #7C34DA
Monochromatic
#350E10 #862329 #CE404A #D86970 #E8A6AA
Suggested palettes for this hue.
Sunset View all →
Kyoto Zen View all →
Matcha Tea View all →

  
Discover more colors View all →
Imperial Red
#E63946
Rosy Coral
#FF6B6B
Dark Red
#8B0000
Crimson
#DC143C
Mahogany
#A94442
Alizarin
#C0392B
Flash Red
#FF4757
Brick Red
#B22222
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