🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#DA3D12
RGB
rgb(218, 61, 18)
HSL
hsl(13°, 85%, 46%)
CMYK
C:0% M:72% Y:92% K:15%
Luminance
0.1815
WCAG Accessibility
Aa — #DA3D12
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #DA3D12
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#DA3D12
#12AED9
Analogous
#D9124A
#DA3D12
#D9A112
Triadic
#DA3D12
#12D93D
#3D12D9
Split-comp.
#DA3D12
#12D9A1
#124AD9
Tetradic
#DA3D12
#4AD912
#12AED9
#A112D9
Monochromatic
#F6CCC1
#E98367
#CD431D
#A13517
#5E1F0D
Suggested palettes for this hue.