Similar colors View all →
Imperial Red
#DC3440
Imperial Red
#E63946
Brick Red
#B22222
Indian Red
#CD5C5C
Crimson
#DC143C
Alizarin
#C0392B
Flash Red
#FF4757
Pure Red
#FF0000
Mahogany
#A94442
Salmon Pink
#FB7185
Rosy Coral
#FF6B6B
Dark Red
#8B0000
Dusty Pink
#FFB6C1
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #DC3440
RGB rgb(220, 52, 64)
HSL hsl(356°, 71%, 53%)
CMYK C:0% M:76% Y:71% K:14%
Luminance 0.1787
WCAG Accessibility
On white 4.56:1
Aa — #DC3440
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 4.61:1
Aa — #DC3440
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#DC3440 #32DCD1
Analogous
#DC3292 #DC3440 #DC7C32
Triadic
#DC3440 #3DDC32 #323DDC
Split-comp.
#DC3440 #32DC7C #3292DC
Tetradic
#DC3440 #92DC32 #32DCD1 #7C32DC
Monochromatic
#350D10 #872128 #D03E48 #DA676F #E9A5A9
Suggested palettes for this hue.
Red Passion View all →
Pop Matisse View all →
Dragonfruit View all →

  
Discover more colors View all →
Crimson
#DC143C
Dark Red
#8B0000
Mahogany
#A94442
Flash Red
#FF4757
Pure Red
#FF0000
Rosy Coral
#FF6B6B
Brick Red
#B22222
Imperial Red
#E63946
🔄 Converter ♿ Contrast 🌈 Gradient