🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#DD3728
RGB
rgb(221, 55, 40)
HSL
hsl(5°, 73%, 51%)
CMYK
C:0% M:75% Y:82% K:13%
Luminance
0.1809
WCAG Accessibility
Aa — #DD3728
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #DD3728
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#DD3728
#27CEDD
Analogous
#DD2773
#DD3728
#DD9127
Triadic
#DD3728
#27DD36
#3627DD
Split-comp.
#DD3728
#27DD91
#2773DD
Tetradic
#DD3728
#73DD27
#27CEDD
#9127DD
Monochromatic
#2E0D0A
#81261D
#D14033
#DA675D
#E8A29B
Suggested palettes for this hue.