🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#DE42DD
RGB
rgb(222, 66, 221)
HSL
hsl(300°, 70%, 56%)
CMYK
C:0% M:70% Y:0% K:13%
Luminance
0.246
WCAG Accessibility
Aa — #DE42DD
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #DE42DD
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#DE42DD
#40DD40
Analogous
#8F40DD
#DE42DD
#DD408F
Triadic
#DE42DD
#DDDD40
#40DDDD
Split-comp.
#DE42DD
#8FDD40
#40DD8F
Tetradic
#DE42DD
#DD8F40
#40DD40
#408FDD
Monochromatic
#411041
#932593
#D24BD2
#DC74DC
#ECB1EC
Suggested palettes for this hue.