🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#E40702
RGB
rgb(228, 7, 2)
HSL
hsl(1°, 98%, 45%)
CMYK
C:0% M:97% Y:99% K:11%
Luminance
0.1665
WCAG Accessibility
Aa — #E40702
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #E40702
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#E40702
#02DFE3
Analogous
#E3026F
#E40702
#E37602
Triadic
#E40702
#02E306
#0602E3
Split-comp.
#E40702
#02E376
#026FE3
Tetradic
#E40702
#6FE302
#02DFE3
#7602E3
Monochromatic
#FAB8B7
#F45A57
#D8110E
#A80D0B
#600806
Suggested palettes for this hue.