Similar colors View all →
Pure Red
#E71209
Pure Red
#FF0000
Dark Red
#8B0000
Rosy Coral
#FF6B6B
Flash Red
#FF4757
Brick Red
#B22222
Imperial Red
#E63946
Crimson
#DC143C
Rust
#C2410C
Salmon Pink
#FB7185
Alizarin
#C0392B
Deep Amber
#EA580C
Orange Coral
#FF7043
"Pure Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #E71209
RGB rgb(231, 18, 9)
HSL hsl(2°, 93%, 47%)
CMYK C:0% M:92% Y:96% K:9%
Luminance 0.1732
WCAG Accessibility
On white 4.68:1
Aa — #E71209
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 4.49:1
Aa — #E71209
Secondary text
✗ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#E71209 #08E0E7
Analogous
#E70870 #E71209 #E77F08
Triadic
#E71209 #08E710 #1008E7
Split-comp.
#E71209 #08E77F #0870E7
Tetradic
#E71209 #70E708 #08E0E7 #7F08E7
Monochromatic
#F9C4C2 #F16A65 #DB1B14 #AD1510 #670D0A
Suggested palettes for this hue.
Night Velvet View all →
Pastel Spring View all →
Orange Energy View all →

  
Discover more colors View all →
Brick Red
#B22222
Dark Red
#8B0000
Alizarin
#C0392B
Mahogany
#A94442
Imperial Red
#E63946
Crimson
#DC143C
Indian Red
#CD5C5C
Rosy Coral
#FF6B6B
🔄 Converter ♿ Contrast 🌈 Gradient