Similar colors View all →
Imperial Red
#E7261D
Imperial Red
#E63946
Brick Red
#B22222
Pure Red
#FF0000
Alizarin
#C0392B
Crimson
#DC143C
Burnt Sienna
#E8651A
Rosy Coral
#FF6B6B
Indian Red
#CD5C5C
Dark Red
#8B0000
Rust
#C2410C
Flash Red
#FF4757
Mahogany
#A94442
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #E7261D
RGB rgb(231, 38, 29)
HSL hsl(3°, 81%, 51%)
CMYK C:0% M:84% Y:87% K:9%
Luminance 0.1825
WCAG Accessibility
On white 4.47:1
Aa — #E7261D
Secondary text
✗ AA ✗ AAA ✓ AA Large
On black 4.69:1
Aa — #E7261D
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#E7261D #1DDDE7
Analogous
#E71D78 #E7261D #E78C1D
Triadic
#E7261D #1DE727 #271DE7
Split-comp.
#E7261D #1DE78C #1D78E7
Tetradic
#E7261D #78E71D #1DDDE7 #8C1DE7
Monochromatic
#300A08 #871D17 #DB3229 #E25C55 #ED9B96
Suggested palettes for this hue.
Sahara View all →
Deep Ocean View all →
Gradient Sunset View all →

  
Discover more colors View all →
Indian Red
#CD5C5C
Mahogany
#A94442
Brick Red
#B22222
Imperial Red
#E63946
Flash Red
#FF4757
Rosy Coral
#FF6B6B
Crimson
#DC143C
Pure Red
#FF0000
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