Similar colors View all →
Imperial Red
#E7473C
Imperial Red
#E63946
Alizarin
#C0392B
Brick Red
#B22222
Indian Red
#CD5C5C
Pure Red
#FF0000
Rosy Coral
#FF6B6B
Crimson
#DC143C
Burnt Sienna
#E8651A
Flash Red
#FF4757
Orange Coral
#FF7043
Rust
#C2410C
Mahogany
#A94442
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #E7473C
RGB rgb(231, 71, 60)
HSL hsl(4°, 78%, 57%)
CMYK C:0% M:69% Y:74% K:9%
Luminance 0.217
WCAG Accessibility
On white 3.91:1
Aa — #E7473C
Secondary text
✗ AA ✗ AAA ✓ AA Large
On black 5.36:1
Aa — #E7473C
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#E7473C #3CDBE7
Analogous
#E73C86 #E7473C #E79D3C
Triadic
#E7473C #3CE747 #473CE7
Split-comp.
#E7473C #3CE79D #3C86E7
Tetradic
#E7473C #86E73C #3CDBE7 #9D3CE7
Monochromatic
#49120E #9F271E #DC5147 #E47972 #F0B6B2
Suggested palettes for this hue.
Green Meadow View all →
Nordic View all →
Leather & Wood View all →

  
Discover more colors View all →
Imperial Red
#E63946
Crimson
#DC143C
Pure Red
#FF0000
Flash Red
#FF4757
Dark Red
#8B0000
Brick Red
#B22222
Rosy Coral
#FF6B6B
Mahogany
#A94442
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