Imperial Red (EC7691) — Shades, Harmonies, Palettes, CSS Code

"Imperial Red"

Red · Winter

🧠 Psychology

Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.

✨ Uses

CTAs, alerts, fashion, beauty, food, sport.

Tip

Imperial Red pairs ideally with #1C1B18 (dark text) and a neutral background for a modern, readable result.

Values

HEX #EC7691

RGB rgb(236, 118, 145)

HSL hsl(346°, 76%, 69%)

CMYK C:0% M:50% Y:39% K:7%

Luminance 0.3314

WCAG Accessibility

On white 2.78:1

Aa — #EC7691

Secondary text

✗ AA ✗ AAA ✗ AA Large

On black 7.57:1

Aa — #EC7691

Secondary text

✓ AA ✓ AAA ✓ AA Large

50 100 200 300 400 500 600 700 800 900 950

All harmonies

Complementary

#EC7691 #74ECD0

Analogous

#EC74CC #EC7691 #EC9474

Triadic

#EC7691 #90EC74 #7490EC

Split-comp.

#EC7691 #74EC94 #74CCEC

Tetradic

#EC7691 #CCEC74 #74ECD0 #9474EC

Monochromatic

#7B1930 #CF2A51 #E47C94 #EDA6B7 #FAE6EA

Suggested palettes for this hue.

Icy Winter View all →

Sunset View all →

Orange Energy View all →