Similar colors View all →
Pure Red
#ED012A
Crimson
#DC143C
Salmon Pink
#FB7185
Flash Red
#FF4757
Pure Red
#FF0000
Dusty Pink
#FFB6C1
Flamingo Pink
#FF8FAB
Dark Red
#8B0000
Rosy Coral
#FF6B6B
Imperial Red
#E63946
Sweet Pink
#FFD1DC
Deep Pink
#FF1493
Brick Red
#B22222
"Pure Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #ED012A
RGB rgb(237, 1, 42)
HSL hsl(350°, 99%, 47%)
CMYK C:0% M:100% Y:82% K:7%
Luminance 0.1823
WCAG Accessibility
On white 4.53:1
Aa — #ED012A
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 4.64:1
Aa — #ED012A
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#ED012A #01EFC7
Analogous
#EF019F #ED012A #EF5001
Triadic
#ED012A #29EF01 #0129EF
Split-comp.
#ED012A #01EF50 #019FEF
Tetradic
#ED012A #9FEF01 #01EFC7 #5001EF
Monochromatic
#FBC0CA #F66079 #E30D31 #B20A26 #6A0617
Suggested palettes for this hue.
Matcha Tea View all →
Autumn Forest View all →
Vintage Sepia View all →

  
Discover more colors View all →
Dark Red
#8B0000
Pure Red
#FF0000
Flash Red
#FF4757
Crimson
#DC143C
Indian Red
#CD5C5C
Rosy Coral
#FF6B6B
Imperial Red
#E63946
Mahogany
#A94442
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