Similar colors View all →
Imperial Red
#ED121F
Imperial Red
#E63946
Crimson
#DC143C
Pure Red
#FF0000
Flash Red
#FF4757
Brick Red
#B22222
Salmon Pink
#FB7185
Rosy Coral
#FF6B6B
Dark Red
#8B0000
Alizarin
#C0392B
Indian Red
#CD5C5C
Dusty Pink
#FFB6C1
Rust
#C2410C
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #ED121F
RGB rgb(237, 18, 31)
HSL hsl(356°, 86%, 50%)
CMYK C:0% M:92% Y:87% K:7%
Luminance 0.1838
WCAG Accessibility
On white 4.46:1
Aa — #ED121F
Secondary text
✗ AA ✗ AAA ✓ AA Large
On black 4.71:1
Aa — #ED121F
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#ED121F #12EDDF
Analogous
#ED128E #ED121F #ED7112
Triadic
#ED121F #20ED12 #1220ED
Split-comp.
#ED121F #12ED71 #128EED
Tetradic
#ED121F #8EED12 #12EDDF #7112ED
Monochromatic
#2D0609 #87121A #E01F2C #E74B56 #F08F95
Suggested palettes for this hue.
Berries View all →
Danger Red View all →
Tech Blue View all →

  
Discover more colors View all →
Mahogany
#A94442
Imperial Red
#E63946
Pure Red
#FF0000
Indian Red
#CD5C5C
Alizarin
#C0392B
Dark Red
#8B0000
Crimson
#DC143C
Flash Red
#FF4757
🔄 Converter ♿ Contrast 🌈 Gradient