Similar colors View all →
Imperial Red
#EF412D
Imperial Red
#E63946
Pure Red
#FF0000
Alizarin
#C0392B
Rust
#C2410C
Orange Coral
#FF7043
Rosy Coral
#FF6B6B
Burnt Sienna
#E8651A
Deep Amber
#EA580C
Brick Red
#B22222
Tropical Coral
#FF7F50
Flash Red
#FF4757
Crimson
#DC143C
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #EF412D
RGB rgb(239, 65, 45)
HSL hsl(6°, 86%, 56%)
CMYK C:0% M:73% Y:81% K:6%
Luminance 0.2213
WCAG Accessibility
On white 3.84:1
Aa — #EF412D
Secondary text
✗ AA ✗ AAA ✓ AA Large
On black 5.46:1
Aa — #EF412D
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#EF412D #2EDCEF
Analogous
#EF2E7C #EF412D #EFA22E
Triadic
#EF412D #2EEF42 #422EEF
Split-comp.
#EF412D #2EEFA2 #2E7CEF
Tetradic
#EF412D #7CEF2E #2EDCEF #A22EEF
Monochromatic
#48100A #A22416 #E44B3A #EA7466 #F3B1AA
Suggested palettes for this hue.
Matcha View all →
Velvet & Silk View all →
Marrakech View all →

  
Discover more colors View all →
Mahogany
#A94442
Crimson
#DC143C
Rosy Coral
#FF6B6B
Brick Red
#B22222
Dark Red
#8B0000
Imperial Red
#E63946
Pure Red
#FF0000
Indian Red
#CD5C5C
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