Similar colors View all →
Imperial Red
#F04539
Imperial Red
#E63946
Pure Red
#FF0000
Rosy Coral
#FF6B6B
Alizarin
#C0392B
Flash Red
#FF4757
Brick Red
#B22222
Orange Coral
#FF7043
Rust
#C2410C
Crimson
#DC143C
Indian Red
#CD5C5C
Dark Red
#8B0000
Salmon Pink
#FB7185
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #F04539
RGB rgb(240, 69, 57)
HSL hsl(4°, 86%, 58%)
CMYK C:0% M:71% Y:76% K:6%
Luminance 0.229
WCAG Accessibility
On white 3.74:1
Aa — #F04539
Secondary text
✗ AA ✗ AAA ✓ AA Large
On black 5.62:1
Aa — #F04539
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#F04539 #38E4F0
Analogous
#F03888 #F04539 #F0A038
Triadic
#F04539 #38F044 #4438F0
Split-comp.
#F04539 #38F0A0 #3888F0
Tetradic
#F04539 #88F038 #38E4F0 #A038F0
Monochromatic
#51100B #AB2117 #E54D43 #EB786F #F5B7B3
Suggested palettes for this hue.
Icy Winter View all →
White Marble View all →
Berries View all →

  
Discover more colors View all →
Flash Red
#FF4757
Mahogany
#A94442
Crimson
#DC143C
Brick Red
#B22222
Imperial Red
#E63946
Rosy Coral
#FF6B6B
Alizarin
#C0392B
Dark Red
#8B0000
🔄 Converter ♿ Contrast 🌈 Gradient