Pure Red (F70423) — Shades, Harmonies, Palettes, CSS Code

"Pure Red"

Red · Winter

🧠 Psychology

Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.

✨ Uses

CTAs, alerts, fashion, beauty, food, sport.

Tip

Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.

Values

HEX #F70423

RGB rgb(247, 4, 35)

HSL hsl(352°, 97%, 49%)

CMYK C:0% M:98% Y:86% K:3%

Luminance 0.1992

WCAG Accessibility

On white 4.2:1

Aa — #F70423

Secondary text

✗ AA ✗ AAA ✓ AA Large

On black 5:1

Aa — #F70423

Secondary text

✓ AA ✗ AAA ✓ AA Large

50 100 200 300 400 500 600 700 800 900 950

All harmonies

Complementary

#F70423 #04F6D6

Analogous

#F6049D #F70423 #F65D04

Triadic

#F70423 #24F604 #0424F6

Split-comp.

#F70423 #04F65D #049DF6

Tetradic

#F70423 #9DF604 #04F6D6 #5D04F6

Monochromatic

#FBCBD1 #F56B7E #EA102D #BA0D24 #720816

Suggested palettes for this hue.

Cherry Blossom View all →

Golden Autumn View all →

Danger Red View all →