Pure Red (FD2018) — Shades, Harmonies, Palettes, CSS Code

"Pure Red"

Red · Winter

🧠 Psychology

Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.

✨ Uses

CTAs, alerts, fashion, beauty, food, sport.

Tip

Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.

Values

HEX #FD2018

RGB rgb(253, 32, 24)

HSL hsl(2°, 98%, 54%)

CMYK C:0% M:87% Y:91% K:1%

Luminance 0.2168

WCAG Accessibility

On white 3.89:1

Aa — #FD2018

Secondary text

✗ AA ✗ AAA ✓ AA Large

On black 5.4:1

Aa — #FD2018

Secondary text

✓ AA ✗ AAA ✓ AA Large

50 100 200 300 400 500 600 700 800 900 950

All harmonies

Complementary

#FD2018 #17F5FD

Analogous

#FD1782 #FD2018 #FD9117

Triadic

#FD2018 #17FD1E #1E17FD

Split-comp.

#FD2018 #17FD91 #1782FD

Tetradic

#FD2018 #82FD17 #17F5FD #9117FD

Monochromatic

#430604 #A30F0A #F12922 #F45852 #F99D9A

Suggested palettes for this hue.

Danger Red View all →

Icy Winter View all →

Tech Blue View all →