🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#9A0918
RGB
rgb(154, 9, 24)
HSL
hsl(354°, 89%, 32%)
CMYK
C:0% M:94% Y:84% K:40%
Luminance
0.071
WCAG Accessibility
Aa — #9A0918
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #9A0918
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#9A0918
#099A8C
Analogous
#9A0960
#9A0918
#9A4309
Triadic
#9A0918
#189A09
#09189A
Split-comp.
#9A0918
#099A43
#09609A
Tetradic
#9A0918
#609A09
#099A8C
#43099A
Monochromatic
#F07F8A
#E52437
#92111E
#640C15
#200407
Suggested palettes for this hue.