🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#270740
RGB
rgb(39, 7, 64)
HSL
hsl(274°, 80%, 14%)
CMYK
C:39% M:89% Y:0% K:75%
Luminance
0.0071
WCAG Accessibility
Aa — #270740
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #270740
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#270740
#204007
Analogous
#0B0740
#270740
#40073C
Triadic
#270740
#402807
#074028
Split-comp.
#270740
#3C4007
#07400B
Tetradic
#270740
#400B07
#204007
#073C40
Monochromatic
#9538DC
#5F1A93
#270B3D
#0B0311
#000000
Suggested palettes for this hue.