🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#28010A
RGB
rgb(40, 1, 10)
HSL
hsl(346°, 95%, 8%)
CMYK
C:0% M:98% Y:75% K:84%
Luminance
0.0037
WCAG Accessibility
Aa — #28010A
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #28010A
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#28010A
#01281F
Analogous
#28011D
#28010A
#280B01
Triadic
#28010A
#0A2801
#010A28
Split-comp.
#28010A
#01280B
#011D28
Tetradic
#28010A
#1D2801
#01281F
#0B0128
Monochromatic
#E21243
#840B27
#26030B
#000000
#000000
Suggested palettes for this hue.