🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#280741
RGB
rgb(40, 7, 65)
HSL
hsl(274°, 81%, 14%)
CMYK
C:38% M:89% Y:0% K:75%
Luminance
0.0074
WCAG Accessibility
Aa — #280741
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #280741
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#280741
#204107
Analogous
#0B0741
#280741
#41073D
Triadic
#280741
#412807
#074128
Split-comp.
#280741
#3D4107
#07410B
Tetradic
#280741
#410B07
#204107
#073D41
Monochromatic
#9536DD
#5F1994
#270A3D
#0B0311
#000000
Suggested palettes for this hue.