"Pure Blue"
Blue · Winter
🧠 Psychology
Color of trust and stability. Evokes professionalism, security and serenity.
✨ Uses
Finance, banking, enterprise, software, social networks.
Tip
Pure Blue pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#281DF7
RGB
rgb(40, 29, 247)
HSL
hsl(243°, 93%, 54%)
CMYK
C:84% M:88% Y:0% K:3%
Luminance
0.0769
WCAG Accessibility
Aa — #281DF7
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #281DF7
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#281DF7
#ECF71D
Analogous
#1D7FF7
#281DF7
#951DF7
Triadic
#281DF7
#F7281D
#1DF728
Split-comp.
#281DF7
#F7951D
#7FF71D
Tetradic
#281DF7
#F71D7F
#ECF71D
#1DF795
Monochromatic
#090641
#160F9F
#3228EB
#5F57EF
#A19DF6
Suggested palettes for this hue.