🧠 Psychology
Color of trust and stability. Evokes professionalism, security and serenity.
✨ Uses
Finance, banking, enterprise, software, social networks.
Tip
Azure pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#2B78AB
RGB
rgb(43, 120, 171)
HSL
hsl(204°, 60%, 42%)
CMYK
C:75% M:30% Y:0% K:33%
Luminance
0.1704
WCAG Accessibility
Aa — #2B78AB
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #2B78AB
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#2B78AB
#AB5E2B
Analogous
#2BAB9F
#2B78AB
#2B38AB
Triadic
#2B78AB
#AB2B78
#78AB2B
Split-comp.
#2B78AB
#AB2B38
#AB9F2B
Tetradic
#2B78AB
#9F2BAB
#AB5E2B
#38AB2B
Monochromatic
#BAD6E8
#6EA8CF
#3676A1
#295A7A
#163041
Suggested palettes for this hue.