🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#390740
RGB
rgb(57, 7, 64)
HSL
hsl(293°, 80%, 14%)
CMYK
C:11% M:89% Y:0% K:75%
Luminance
0.0116
WCAG Accessibility
Aa — #390740
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #390740
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#390740
#0E4007
Analogous
#1D0740
#390740
#40072A
Triadic
#390740
#403A07
#07403A
Split-comp.
#390740
#2A4007
#07401D
Tetradic
#390740
#401D07
#0E4007
#072A40
Monochromatic
#C938DC
#851A93
#370B3D
#100311
#000000
Suggested palettes for this hue.