🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#3B140D
RGB
rgb(59, 20, 13)
HSL
hsl(9°, 64%, 14%)
CMYK
C:0% M:66% Y:78% K:77%
Luminance
0.0112
WCAG Accessibility
Aa — #3B140D
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #3B140D
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#3B140D
#0D343B
Analogous
#3B0D1D
#3B140D
#3B2B0D
Triadic
#3B140D
#0D3B14
#140D3B
Split-comp.
#3B140D
#0D3B2B
#0D1D3B
Tetradic
#3B140D
#1D3B0D
#0D343B
#2B0D3B
Monochromatic
#C95D4A
#863628
#371610
#100605
#000000
Suggested palettes for this hue.