🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#3F093F
RGB
rgb(63, 9, 63)
HSL
hsl(300°, 75%, 14%)
CMYK
C:0% M:86% Y:0% K:75%
Luminance
0.0136
WCAG Accessibility
Aa — #3F093F
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #3F093F
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#3F093F
#093E09
Analogous
#24093E
#3F093F
#3E0924
Triadic
#3F093F
#3E3E09
#093E3E
Split-comp.
#3F093F
#243E09
#093E24
Tetradic
#3F093F
#3E2409
#093E09
#09243E
Monochromatic
#D63DD6
#8F1E8F
#3B0C3B
#110411
#000000
Suggested palettes for this hue.