🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#400709
RGB
rgb(64, 7, 9)
HSL
hsl(358°, 80%, 14%)
CMYK
C:0% M:89% Y:86% K:75%
Luminance
0.0105
WCAG Accessibility
Aa — #400709
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #400709
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#400709
#07403E
Analogous
#400726
#400709
#402207
Triadic
#400709
#094007
#070940
Split-comp.
#400709
#074022
#072640
Tetradic
#400709
#264007
#07403E
#220740
Monochromatic
#DC383D
#931A1E
#3D0B0C
#110304
#000000
Suggested palettes for this hue.