🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#40070F
RGB
rgb(64, 7, 15)
HSL
hsl(352°, 80%, 14%)
CMYK
C:0% M:89% Y:77% K:75%
Luminance
0.0106
WCAG Accessibility
Aa — #40070F
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #40070F
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#40070F
#074039
Analogous
#40072B
#40070F
#401C07
Triadic
#40070F
#0F4007
#070F40
Split-comp.
#40070F
#07401C
#072B40
Tetradic
#40070F
#2B4007
#074039
#1C0740
Monochromatic
#DC384D
#931A2A
#3D0B11
#110305
#000000
Suggested palettes for this hue.