🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#400712
RGB
rgb(64, 7, 18)
HSL
hsl(348°, 80%, 14%)
CMYK
C:0% M:89% Y:72% K:75%
Luminance
0.0106
WCAG Accessibility
Aa — #400712
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #400712
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#400712
#074035
Analogous
#40072F
#400712
#401807
Triadic
#400712
#134007
#071340
Split-comp.
#400712
#074018
#072F40
Tetradic
#400712
#2F4007
#074035
#180740
Monochromatic
#DC3858
#931A32
#3D0B15
#110306
#000000
Suggested palettes for this hue.