Similar colors View all →
Imperial Red
#40080F
Imperial Red
#E63946
Crimson
#DC143C
Brick Red
#B22222
Dark Red
#8B0000
Salmon Pink
#FB7185
Flash Red
#FF4757
Pure Red
#FF0000
Alizarin
#C0392B
Indian Red
#CD5C5C
Mahogany
#A94442
Rosy Coral
#FF6B6B
Dusty Pink
#FFB6C1
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #40080F
RGB rgb(64, 8, 15)
HSL hsl(353°, 78%, 14%)
CMYK C:0% M:88% Y:77% K:75%
Luminance 0.0107
WCAG Accessibility
On white 16.67:1
Aa — #40080F
Secondary text
✓ AA ✓ AAA ✓ AA Large
On black 1.26:1
Aa — #40080F
Secondary text
✗ AA ✗ AAA ✗ AA Large

All harmonies

Complementary
#40080F #084039
Analogous
#40082A #40080F #401D08
Triadic
#40080F #0E4008 #080E40
Split-comp.
#40080F #08401D #082A40
Tetradic
#40080F #2A4008 #084039 #1D0840
Monochromatic
#D93A4D #921C2A #3C0B11 #110305 #000000
Suggested palettes for this hue.
Chocolate View all →
Red Passion View all →
Pastel 80s View all →

  
Discover more colors View all →
Crimson
#DC143C
Mahogany
#A94442
Indian Red
#CD5C5C
Dark Red
#8B0000
Brick Red
#B22222
Alizarin
#C0392B
Flash Red
#FF4757
Imperial Red
#E63946
🔄 Converter ♿ Contrast 🌈 Gradient